What you need to know about NRF 2024: Retail’s Big Show

The retail industry’s largest gathering is Jan. 14-16, 2024

NRF 2024: Retail’s Big Show is taking over the Javits Center in New York City, Jan. 14-16, 2024. Retailers of all kinds are coming together to hear from the biggest changemakers, experience the latest innovations and make the relationships that matter most.

This year’s event includes hundreds of educational sessions led by industry experts and an expanded Expo, plus the new Foodservice Innovation Zone that features immersive activations that demonstrate the newest food and beverage technology. The Innovation Lab highlights forward-forward tech that’s new to market, and the Startup Hub convenes the newest, most promising companies.

New this year, the Supply Chain 360 Summit is a day-long program that brings together retail supply chain professionals and industry experts to share strategies and tactics, taking a holistic look at the modes and methods needed to build a stronger supply chain.

Here's what you need to know about NRF 2024.

NRF 2024: Retail’s Big Show

Browse photos, blog posts, videos and more from NRF 2024: Retail’s Big Show.

Register to attend

You can register as an individual or bring your whole team. The All-Access Pass includes full access to the entire event, including all Keynotes and Featured sessions, Exhibitor Big Ideas sessions, Partner Perspective sessions, the Expo floor and the Opening Party. Retailers are also eligible for the free Expo Pass, which provides access to the Expo, Exhibitor Big Ideas sessions, Partner Perspective sessions, the Innovation Lab, Startup Hub, Foodservice Innovation Zone and the Opening Party.

Learn what matters in the world’s biggest markets

NRF 2024 brings together top minds on critical topics to inspire and instruct. Sessions will provide insights into how businesses can add value for themselves and their audiences, building unique customer experiences and offerings, revamping business operations in an ever-changing landscape, labor and workforce issues, augmenting revenue models and building greater purpose.

Hear about trends you never saw coming

More than 400 industry experts will take the stages at NRF 2024, sharing valuable insights into innovation, operations, digital technology and more. Retail brands presenting include Adidas, GameStop, Levi Strauss & Co., PetSmart and Target.

Meet the people who matter most

NRF 2024 provides multiple opportunities to make valuable connections – from retailers to vendors and industry experts. Check out NRF Retail Week, NRF’s directory of special networking opportunities including parties, partner events, store tours, workshops and more. Expo tours provide a guided, in-depth look at retail technology.

Today, every choice matters. NRF 2024 is where the biggest brands share their biggest ideas. Register today and let the best in retail show you the way.

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