NRF 2021 – Chapter One on demand
Don’t miss on-demand sessions from NRF 2021: Retail’s Big Show – Chapter 1. Register now and get access to 150 sessions, exhibitor content and more. Available through February 21.
The latest from NRF 2021
Leaders from The Vitamin Shoppe, WW and Walmart on lessons learned from 2020
NRF 2021 – Chapter 1: CEOs talk about the importance of partnership and hope.
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Aligning tech investments with consumer expectation
NRF 2021 – Chapter 1: Mobile applications, payments and the in-store experience are among high priorities.
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How two new DTC brands aligned strategy with values
NRF 2021 – Chapter 1: Leaders from JUDY and Henning share how they pivoted with purpose.
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Saks and lululemon find opportunity in crisis
NRF 2021 – Chapter 1: Leaders from both companies share insights on their approach to innovation and success.
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How next-gen tech solves today’s challenges
NRF 2021 – Chapter 1: Retail innovators from Allbirds, Endear and Shopify discuss what’s working and what’s not.
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IKEA and H&M on keeping up with sustainability during a global pandemic
NRF 2021 – Chapter 1: IKEA and H&M discuss the significance of sustainability that Gen Z is counting on.
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Leaders from Chewy and Sonic Drive-In on rising to meet the challenges of the past year
CEOs Sumit Singh and Claudia San Pedro on meeting customers’ desire for comfort.
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NRF Issues Statement about Changes to NRF 2021: Retail’s Big Show
Statement from President and CEO Matthew Shay regarding NRF 2021 – Chapter 2.
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How luxury brands are embracing digital experiences in China
NRF 2021 – Chapter 1: Alibaba and Moschino speak about how luxury brands are embracing new ways to engage.
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NRF is the world’s largest retail trade association. Every day, we stand up for, celebrate, educate and inspire the people who power the retail industry. Learn more about us.
Upcoming events
NRFtech 2021
NRFtech is an exclusive gathering curated by and for senior executives charged with driving innovation.
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NRF 2021: Retail’s Big Show – Chapter Two
Where industry leaders exchange visionary ideas, build partnerships and experience the newest technology.
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News from the blog
How 2020 was a banner year for retail against all odds
2020 retail holiday and annual sales increased over 2019, but while some sectors grew, others struggled.
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What a new administration means for retail
Retail Gets Real episode 204: Policy priorities and expectations for the Biden administration in 2021.
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How next-gen tech solves today’s challenges
NRF 2021 – Chapter 1: Retail innovators from Allbirds, Endear and Shopify discuss what’s working and what’s not.
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How values-driven companies are setting themselves apart
PwC’s Ron Kinghorn on the growth of ESG — environmental, social and governance investing in retail.
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Leaders from Chewy and Sonic Drive-In on rising to meet the challenges of the past year
CEOs Sumit Singh and Claudia San Pedro on meeting customers’ desire for comfort.
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Small Business Spotlight to Support 100 Diverse Small Businesses in 2021
Small Business Spotlight to Support 100 Diverse Small Businesses in 2021
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The pandemic’s impact on the Walmart shopper
Chief Customer Officer Janey Whiteside discusses the pandemic’s effects on consumer behavior.
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How uncertainty from the pandemic impacts consumer behavior
WGSN’s Andrea Bell on consumer sentiment and how it’s driving behavior.
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NRF 2021: Retail’s Big Show – Chapter One Preview
Retail Gets Real episode 202: What to expect at the virtual event and how NRF’s annual event is adapting.
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Retail resiliency in 2020 and beyond
The retail industry proved its resiliency in 2020 and kept America moving forward.
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Retail trends to watch in 2021
Retail Gets Real episode 201: NRF’s Susan Reda on what will last coming out of 2020.
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The state of the retail industry heading into 2021
Retail Gets Real episode 200: NRF President and CEO Matthew Shay shares his thoughts on the future of retail in 2021.
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Current COVID-19 resources
Coronavirus Resources for Retailers
Resources and information for retailers on the COVID-19 pandemic.
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NRF Issues Statement about President Biden’s “100 Days Masking Challenge”
NRF Issues Statement about President Biden’s “100 Days Masking Challenge”
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NRF Welcomes Necessary Aid as Biden Unveils Stimulus Plan
NRF Issues Statement about President-elect Biden's stimulus plan
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Retail resiliency in 2020 and beyond
The retail industry proved its resiliency in 2020 and kept America moving forward.
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Retail’s role in COVID-19 vaccinations
Retailers including Walmart, Walgreens and Kroger are rising to the challenge.
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Latest stimulus will help continue recovery from pandemic
Economic challenges from the pandemic will continue in 2021, but the recently signed stimulus bill will help.
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Retailers Welcome Passage of Bipartisan Fiscal Stimulus Deal
Retailers Welcome Passage of Bipartisan Fiscal Stimulus Deal
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NRF and industry groups challenge Cal/OSHA rulemaking
The health of employees and customers during the coronavirus pandemic is retailers’ top priority.
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NRF Encourages Retail Workforce Be Included in Early Vaccine Recipient Groups
NRF advocates for retail workforce to be included in early recipient groups for the COVID-19 vaccine.
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Pandemic made this year's holiday forecast the most challenging
The pandemic has presented unique circumstances for the nation's economy.
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NRF encouraged by bipartisan stimulus package conversations
We are encouraged by news of bipartisan discussions about meaningful and comprehensive stimulus measures.
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New York retailer asks Congress to approve Pandemic Risk Insurance Act
A New York retailer testifying for NRF asked Congress to help businesses obtain insurance against pandemics.
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