Back-to-Class Shopping Expected to Reach Record Levels Consumers expect to spend record amounts for both back-to-school and back-to-college shopping this year. Learn more
Consumer Trends What’s trending in back-to-college shopping NRF’s research shows increases in planned spending on electronic accessories and furniture. Learn more
Back to School Back-to-school trends to know Spending on essentials remains strong, plus other insights on how inflation is shaping consumers’ shopping plans. Learn more
Families Prioritize Back-to-School and College Spending Amidst Rising Inflation Consumers expect to spend more per person on back-to-class items. Learn more
Consumer Trends Gearing up to go back to class Expecting higher prices, consumers are changing their shopping behavior. Learn more