Young adults most likely to spend more this holiday season
Most consumers plan to spend the same as last year according to a survey from NRF.
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Millennials
How Brandless is reimagining modern consumption
Episode 74: CEO Tina Sharkey thinks better quality shouldn’t cost more.
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Connected and loyal, millennial parents have clear ideas of how they want to shop
It’s been said for a while that the presence of those millennial “kids” changes everything.
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Millennial parents shop differently than other parents
Episode 66: Parents from two generations ponder NRF’s research into consumer behavior.
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3 ways retailers can meet the wishes of millennial moms and dads
NRF’s research team identifies retail trends for young parents.
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