About Us

NRF Staff

Administration and Finance


Brian Baskins
Coordinator, Office Administration

Levina Coleman
Director, Financial Planning & Analysis

Judy DePalma
Executive Assistant to the President & CEO

Brandi Douglas
Chief Human Resources Officer

Zahilys Hernandez-Perez
Chief Financial Officer

Su Yeon Ko
Senior Director, Accounting

Kayla May
Coordinator, HR & Operations

Monique Meleance
Vice President & Controller

Chastity Nelson
Director, Office Services & Facilities

Rocio Quintanilla
Senior Manager, Accounts Payable

Communications and Public Affairs


Nkongho Beteck
Director, Social Media & Digital Communications

William Granados
Senior Manager, Media Relations

Kyra Hicks
Senior Director, Marketing Insights & Analytics

Danielle Inman
Senior Director, Media Relations

Karlie Langton
Senior Director, Special Projects & Executive Communications

Mary McGinty
Vice President, Communications & Public Affairs

Aidan Mooney
Coordinator, Communications & Marketing

Jennifer Overstreet
Senior Director, Content Strategy

Mary Rowedder
Manager, Digital Content

Kristina Stewart
Director, Editorial Content

Clint Thompson
Manager, Design & Usability

Bill Thorne
Senior Vice President, Communications and Public Affairs

Mary Whitehead
Senior Manager, Advocacy & Brand Communications

Events


Justene Brys
Senior Director, Meetings & Special Events

Jenny Dewey
Senior Director, Meetings & Special Events

Trudie Finley
Vice President, Meetings & Special Events

Lisa Harkins
Director, Speaker Logistics

Libby Landen
Director, Sponsorships

Susan Newman
Senior Vice President, Event Strategy

Ariana Panbechi-Cole
Coordinator, Sponsorship Logistics

Chirag Patel
Director, Attendee Services & Registration

Adam Reiter
Senior Director, Event Experiences

Tami Sakell
Vice President, Sales

Rachel Weintraub
Senior Director, Speaker Logistics

Content


Meocha Belle
Director, Content Production & Operations

Jill Dvorak
Senior Vice President, Content

Mary Kita
Executive Assistant, Content & Special Projects Manager

Eric Olson
Vice President, Content Strategy Lead

April O’Brien
Director, Production & Programs

Martine Reardon
Senior Advisor for Retail Insights & Content Creation

Susan Reda
Vice President, Education Strategy

Government Relations


Christian Beckner
Vice President, Retail Technology & Cybersecurity; Executive Director, Center for Digital Risk & Innovation

Mercy Beehler
Vice President, Government Relations

Scot Case
Vice President, CSR & Sustainability; Executive Director, Center for Retail Sustainability

Meghan Cruz
Vice President, Advocacy & Engagement

Maisha Davis
Manager, Government Relations Operations

Edwin Egee
Vice President, GR & Workforce Development

Ceara Flake
Vice President & Deputy General Counsel

David French
Executive Vice President of Government Relations & Executive Director, NCCR

Jonathan Gold
Vice President, Supply Chain & Customs Policy

Dylan Jeon
Senior Director, Government Relations

David Johnston
Vice President, Asset Protection & Retail Operations

Mike Lemon
Vice President, Legal Affairs

Stephanie Martz
Chief Administrative Officer & General Counsel

Shawna Purvis
Manager, Government Relations Operations

Caroline Reppert
Director, AI Technology & Associate Director, Center for Digital Risk & Innovation

Jason Straczewski
Group Vice President, Government Relations & Political Affairs

Scott Vinson
Vice President, Government Relations Food & Energy Policy

Ashton Wiggins
Manager, Legislative Affairs

Quay Wembley
Commercial Contracts Attorney

Ashley Wilson
Vice President, Tax Policy

IT


Sylvia Diaz Garces
Coordinator, Data Integrity

Jason Hoolsema
Chief Information Officer

Amy Jones
Senior Director, Infrastructure Management

Sonalika Meher
Lead Salesforce Developer

Salaam Original
Manager, IT Support

Steve Riley
Director, Database Management

Catherine “Cass” Wright
Senior Director, Data Policy

Marketing


Erica Aquilina
Senior Director, Brand & Creative Strategy

Allison Brennan
Senior Graphic Designer

Paul Kriebs
Vice President, Marketing (Shows & Programs)

Abisola Abidemi Oyedokun
Marketing Manager, Shows & Programs

Angela Walker
Director, Marketing

Member Relations


Audrey Barnett
Manager, Member Relations

Jannise Corry
Senior Director, Member Relations

Kirstin Erfe
Senior Director, Membership Development

Stephanie McCain
Director, Member Engagement

Luciana Rocha-Goldman
Liaison, Member Relations

Beth Stanaland
Vice President, Membership Operations & Special Projects

Maria Valerio
Senior Director, Member Engagement & Recruitment

NRF Foundation


Kelli Kunkee
Director, RISE UP Outreach & Operations

Barbara Collins
Manager, RISE Up Curriculum & Instruction

Michael Cooper
Senior Director, Communications & Content Development

Kate Fessler
Senior Director, RISE Up Outreach

Ira Golthi
Senior Manager, University Relations & Programs

Samantha LaManna
Senior Manager, Special Projects & Corporate Engagement

Adam Lukoskie
Senior Vice President, NRF & Executive Director, NRF Foundation

Emily Medeiros
Manager, Communications & Content

Marisa Mitchell
Senior Manager, Partnerships & Outreach

Annalea Soudry-Maurer
Senior Director, University Relations & Programs

Julia Spector
Manager, Scholarships & University Relations

Jessica Viera
Manager, Partner Engagement

Margaret White
Director, Development & Corporate Engagement

Research


Katherine Cullen
Vice President, Industry & Consumer Insights

Lea Grgich
Research Analyst

Lindsey Henry
Director, Research

Jack Kleinhenz
Chief Economist

Mark Mathews
Executive Director, Research