Latest news on consumer trends
Checking in with Gen Z
3 new things we’ve learned about their buying power and influence in family shopping.
Halloween shopping trends: Then and now
A decade of change around costumes, pets and Instagram.
Consumer View Fall 2019
Keeping up with Gen Z: Young consumers hold significant buying power and the retail industry has a laser focus on them.
Gen Z: The next generation of retail influencers and spenders
Generation Z increasingly influences household spending according to a new NRF report.
Social media influencing near-record Halloween spending
U.S. consumers turn to social media for Halloween inspiration, leading to near-record spending