St. Patrick’s Day

st. patrick's day parade in new york city

St. Patrick’s Day

NRF has been conducting its annual St. Patrick’s Day survey for more than a decade to see how consumers will spend for and celebrate during the popular cultural holiday.

St. Patrick's Day group selfie at a bar with green beer
The luck of the Irish

3 reasons consumers and retailers are marking their calendars for St. Patrick’s Day.

 
Dig into more data
Learn more about historical trends on how consumers celebrate St. Patrick’s Day.
 
Woman laughing at St. Patrick's day celebrations
 

More on consumer trends

3 ways Mother’s Day gift shopping has evolved
 
Flowers are never out of style, but consumers are celebrating mom in more unique ways.
Read more
Mother’s Day expected to deliver highest consumer spending to date
 
Mother’s Day spending hits record high at $25 billion in 2019, up from $23.1 billion in 2018.
Read more
March retail sales gains are ‘very encouraging’
 
March retail sales as defined by NRF were up one percent month-over-month and 0.8 percent year over year.
Read more
What’s driving retailers’ investments in 2019
 
Forrester’s Sucharita Kodali shares how retailers’ omnichannel strategies are evolving.
Read more
4 steps to predicting retail trends
 
Tips from WGSN’s Andrea Bell.
Read more
February retail sales increased 2.7 percent over 2018
 
Retail sales were down 0.7 percent in February from January but up 2.7 percent year-over-year.
Read more