InComm’s Consumer Pulse: Retail Return Policies Command Significant Influence Over Consumer Purchasing Decisions

InComm Consumer Pulse Returns

Product returns have become a central factor in purchasing decisions as 96 percent of U.S. consumers say merchant return policies influence their shopping decisions, according to a new report by leading payments technology company InComm. The report, “Consumer Pulse: Returns,” captured current consumer preferences, opinions and concerns surrounding the returns ecosystem.